Resources
Articles.
Notes from the studio
Notes on design, local search, and what actually moves the needle for small business websites.
All articles
Article
Why we build a landing page for every service area
The thinking behind local pages, and why one homepage rarely gets a business found everywhere it works.
Read more ArticleWhat actually makes a website convert
It's rarely the color of the button. A look at what really moves visitors to reach out.
Read more ArticleThe five phases of creativity
Preparation, incubation, insight, evaluation and elaboration: the creative process phase by phase, and how we help at every stage.
Read more ArticleThe 10,000x brand valuation
How a $10 domain became a $100,000 sale, and why naming is one of the most valuable parts of branding.
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